Wednesday, December 4, 2013

Social Media Marketing - Italian Cooking System

So you've got Facebook . And then you've got Twitter , then you've got stumbleupon . Have you mentioned Digg , Delicious , MSN Live , Buzz ......er.....did we leave anything else out? I bet but I am not going to even try to remember?Recently, I went for a cooking class where I learned from an established chef how to cook real Italian food the real Italian way. Little did I know that I was in for a huge surprise.Everything was done in a very specific and methodical way....you don't dump something in because it's the nearest thing on the table. You make your way around the table to take the ingredient you want and you put it in, stir and then the next important ingredient. And you've got to have the cr?me de la cr?me of Italian food....the garlic and the wine.You don't cook the white wine first....I hope you know that! :-)This is beginning to sound like a cooking lesson but I assure you, I cook only a little better than my son. Sometimes it's edible, sometimes it's not.Social Media Marketing has become so...... TALKED ABOUT that everyone's talking about it and trying to do it that I kind of feel a little claustrophobic. I shouldn't, I know, but it's sort of true because when Ryze and Friendster and MySpace started, I was already in the game. That's a long time ago.Suddenly, Facebook and twitter is at the tip of everyone's tongue and everyone's trying to do it.My fellow readers, if there's nothing else I know, I know one thing. You've got to have a system when you do something like this. You don't add dogs, cats, hamsters, aliens and clowns to your friends' list just because they're there. You are also not supposed to tweet and update your Facebook status the same number of times. The people on twitter and Facebook belong to completely different groups.Although you want to reach out as much as you can, you're not supposed to do it that way.If you update your website or blog often, you have to update those accounts too so that people can find it, and (hopefully) read it and (hopefully) find it helpful and (hopefully) find you an incredibly intelligent being.List down a list of sites or bookmark all the social networking sites that you are on and CATEGORIZE them....business, personal, irrelevant, TO SPAM....whatever floats your boat. When you have something up, systematically update those accounts ACCORDING to target audience.This is why cooking Italian food is very much like social media marketing - there's a system to follow and if you don't follow it, you'll have eat whatever it is that ends up on your plate....and spend the next few days in the toilet.

Marsha Maung is a Malaysian-based freelance copywriter with two kids. She spends her time ferrying her kids around, watering her plants, writing web content, SEO stuff, ghostwriting books and also indulges in the occasional Facebook-ing. Visit her blog for more dirty details on the life and times of a mother, writer, designer, housekeeper, coffee-maker, poop-wiper, chef...and just about everything els

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